Role Includes
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UX Research
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Workshop Facilitation
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UI Design
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Prototyping
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Testing
Tools & Technologies
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Miro
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Figma
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Trello
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Adobe Suit
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MS Office 365
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Marvel POP
Time Line
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Overall: 10+ weeks (July 2023 - Sept. 2023)
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Discovery & Research: 3 weeks
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Design & testing: 7 weeks
Problem Statement
Aim
The e-commerce app empowers artisans to sell unique handicrafts online, promoting local culture and sustainability while reaching a global audience. Fair pricing and support for small businesses ensure the preservation of cultural heritage for generations to come.
Key Users
Buyer
Artisan
Design Method
Defining User Data
Empathy Map
Personas
Customer Journey Map
Point of View Statements
"HOW Might We" Ideation
Rapid Idea Generation
Competitor Analysis
Low-Fi Prototype
Mid-Fi Wire Flow
Design System
Accessibility Check
UI Design
During the app's UI design, a few points were kept in mind:
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Visual Design Exploration
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Consistency and Branding
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Navigation and Hierarchy
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Engaging Product Display
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User-Friendly Checkout Process
5-Act Testing
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A high-fidelity prototype was tested with 5 participants.
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The participants provided feedback on their overall experience, highlighting strengths and areas for improvement.
Success & Future Scope
I appreciate your visit. I would love to receive any feedback/suggestions on the chatbot.
Want to work with me? Feel free to contact me!