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Role Includes
  • UX Research

  • Workshop Facilitation

  • UI Design

  • Prototyping

  • Testing

Tools & Technologies
  • Miro

  • Figma

  • Trello

  • Adobe Suit

  • MS Office 365

  • Marvel POP

Time Line
  • Overall: 10+ weeks (Feb 2023 - April. 2023)

  • Discovery & Research: 3 weeks

  • Design & testing: 7 weeks


The goal is to create a project management tool that is user-friendly and designed explicitly for small businesses. This tool will help manage projects, tasks, and tools easily. With this app, team members can work together smoothly and keep track of project progress in real time. Our main objective is to increase efficiency, ensuring that projects are completed on time and to the highest standard possible.

Research Question

What are the most effective project management tool features required for small-scale and mid-scale companies, and how do they impact project outcomes and team collaboration?

Research Assumption

Using collaborative project management tools leads to improved communication and coordination among team members, resulting in higher productivity and project success rates.

Lean UX Method

The Lean UX approach was utilised to produce this project. The method centres around testing and confirming hypotheses speedily and efficiently. This technique enables the designer to create favourable user experiences during the early stages through continuous development, iteration, and validation. The benefits of this process are numerous; it saves time and money, prioritises user needs throughout all stages, and is founded on data-driven decision-making, as all assumptions are tested and validated before implementation.

Problem Statements
  • Small and medium-sized businesses often need more resources and knowledge for successful project management due to limited staff, tight budgets, and inadequate systems.

  • Small organizations face challenges in monitoring progress, risk management, stakeholder interaction, and meeting deadlines. They need help with task allocation, resource management, and team communication.

  • To assist small businesses, a specialised project management tool is needed. It should be user-friendly, cost-effective, and customisable to their needs.

User Understanding
Affinity Diagram.jpg
Business Assumption
  • The tool will be able to attract enough small business customers to generate a sustainable revenue stream.
    The tool will be affordable for small businesses, making it accessible to them.

  • The team will be able to acquire and retain enough small business customers to justify ongoing development and maintenance costs.

  • The tool will be able to provide features and functionality that meet the unique needs of small businesses, such as easy-to-use project tracking and invoicing.

  • The tool will be able to differentiate itself from other project management tools in the market through unique features or a better user experience.

User Assumption
  • Users will want an easy-to-use and navigate tool, with a simple and intuitive interface.

  • Users will want a tool that helps them manage their projects more efficiently and effectively, with features like task management, team collaboration, and progress tracking.

  • Users will want a tool accessible from multiple devices and platforms, including desktops, laptops, tablets, and mobile devices.

  • Users will want a tool that allows them to customize their workflows and project structures to fit their specific needs and preferences.

  • Users will want a tool that provides clear and concise project metrics and reporting, so they can track progress and make data-driven decisions.

Bull’s Eye Diagram
Bull’s Eye Diagram.png
Persona - Project Manager.jpg
Person - Team Membere.jpg
Customer Journey Map
CJM - Project Manager.jpg
CJM - Team Membere.jpg
Value Proposition
Value Proposition.jpg
Competitor Analysis
Competitor Analysis.jpg
Rapid Idea Generation
Rapid Idea Generation.jpg
  • Task assignment and scheduling based on team member availability and workload.

  • Integration with popular collaboration and communication tools like Slack, Microsoft Teams, or Google Workspace.

  • Time tracking and invoicing features to help manage project budgets and billing.

  • Visual project timelines and Gantt charts to help teams stay on track and meet deadlines.

  • Kanban-style task boards and workflows for easy visualization and management of tasks and projects.

  • Integration with project management methodologies like Agile, Scrum, or Waterfall, to help teams manage projects more efficiently and effectively.

  • Analytics and reporting features to provide clear project metrics and data-driven insights.

Hypothesis Statements
Hypothesis Statements.jpg
Hypothesis Prioritisation
Hypothesis Prioritisation.jpg
Feature Prioritization – MoSCoW Chart
Feature Prioritization – MoSCoW.jpg
Mental Models – Card Sorting
Mental Model.jpg
Information Architecture
Information Architecture.jpg
Design System
Design System.jpg
UI Design
Login – 2
Home - 1
Project List -1
Add User - 1
Add Subtask - 1
Testing Insights
  • Two participants tested the design prototype. The test aimed to gather feedback that would validate the prioritised hypotheses.

  • Participants were allowed to explore the prototype using the think-aloud method, providing genuine and honest opinions on all prototype sections.

  • This study aimed to assess the product's ease of understanding and navigation without providing specific tasks for the users to complete.

Testing Insights.jpg
Hypothesis Statements
Hypothesis Validation.jpg

I appreciate your visit. I would love to receive any feedback/suggestions on the chatbot.

Want to work with me? Feel free to contact me!

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